4 Keys to a Successful Brand Launch
Whether you’re starting a brand or creating a new product or service from scratch, or you’ve had one for a while and you know it needs to be
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5 Tips to Maximize Your Event or Rider Sponsorship with India Wilkinson
Event and rider sponsorship is fueling equestrian sports world-wide, on all levels. It’s also a unique opportunity for you as a horse busine
How to Increase Sponsorship Revenue With India Wilkinson
If you're a rider or professional equestrian, or you serve on a committee or board that helps to plan equestrian events, sponsorship is...
How 5 Horse Businesses Are Using YouTube to Grow Their Reach
If you learn by watching and you’ve considered using YouTube to market your horse business, then you’re in the right place. This episode is
7 Ways to Use Video in Your Marketing
More and more people are engaging with video online. So, whether you’re a fan of being on camera or avoid it at all costs, if you want to re
4 Advertising Methods Every Horse Business Owner Should Consider
Do you have a hard time figuring out where to spend your advertising dollars so you can get the most bang for your buck? While there’s no on
3 Questions to Ask When Making Advertising Decisions
Are you ready to advertise your horse business, but aren’t sure where to start? Learn 3 questions to answer first.
How to Secure Media Coverage for Your Equestrian Business With Piper Klemm, Ph. D.
Discover the 4 steps you should take to secure media coverage for your equestrian business.
9 Simple Ways to Share Your Freebie for More Leads
Have you created a lead magnet but can’t figure out how to get people to sign up? Here are 9 strategic yet simple ways to share it!
3 Elements of the Perfect Marketing Image With Cara Taylor Swift
How the images on your website, social media, and print materials give the best first impression for your horse business.
Do You Have to Scale to Grow? With Shelley Paulson
Does bigger always equal better? Or, can you have a successful business by going deeper or doing better rather than going bigger?
5 Steps to Create Clear Content That Moves People to Action
How do you know if your marketing content is clear? Learn why clear content matters plus 5 doable steps to create content that moves people.
Making A Big Decision? Ask Yourself These Questions With Katie Navarra
Do you have a process or a filter that helps you make decisions? Get confidence and clarity when you ask yourself these questions.
10 Tips to Make Your Valuable Email Freebie A Smashing Success
Here are 10 tips to help you create a successful freebie so you can build a thriving email list for your horse business.
How Trademarks Protect Your Horse Business With Attorney Jo Belasco
Have you ever considered getting a trademark or copyright for your business name or logo? If not, here's why you should, and how to do it.
4 Proven Ideas for Your Valuable Email Freebie (AKA Lead Magnet)
Here's how to build your email list by offering something of value for free in exchange for an email address.
Reach More People By Niching Down With Dani Powers
How specific are you when you describe what you do and who you serve? The more specific you are, the more effective you'll be.
Should You Trust Your Intuition? With Mandee Flanders
How do you know when to follow your gut? That's one lesson you'll learn in this episode full of practical business tips.
5 Simple Hacks to Get Email Subscribers
Aside from current customers, who's on your email list? With these five hacks, you’ll be building a list of new email friends in no time!
Say Goodbye to Social Media Stress With This One Tip
Does social media marketing for your horse business ever just make you tired? This one tip will help you actually enjoy social media again.
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