It’s great to offer education online for free, but we all know that as a business, you also have to make money along the way. That’s why we’re diving into two key opportunities for horse businesses like you to make money online.
Welcome to the show notes! Remember, this is a brief summary from the How to Market Your Horse Business podcast. You'll want to listen to the entire episode for all the good stuff!
Do you know the number one way to reach more people with your message in today’s world?
Yep, it’s an online presence. Because it basically erases geographic boundaries of the people and the horses you can help.
And while you know I’m a fan of serving your best-fit audience online throughs social media, YouTube, blogs, etc., I’m also a fan of helping you in your business.
And that means making sure you know that some of your online offerings should only be available for a charge. You are a business owner, after all!
To build a sustainable business that’ll allow you to reach more people (and horses) with your message and methods, you’ll need to make money from your offerings to keep you going.
That’s why last week, you learned 3 ways you and make money online as a horse business. And today, we’re diving into two additional ways.
2 Ways You Can Make Money Online as a Horse Business
1. Online Course
Courses are a fantastic method for sharing detailed information and providing opportunities for students to absorb and apply what they’re learning. You may be thinking there are already plenty of online courses available, so is another really needed? Here’s the thing to remember. You have clients right now because you’re obviously good at what you’re doing. That means there are people who may learn better from you than from anyone else that’s already out there because your style resonates best.
2. Virtual Horse Show While we all know nothing could replace in-person shows, virtual horse shows are a fun way to reach a new audience and especially to engage with people who aren’t able to travel to shows for a variety of reasons. You’re giving them a chance to participate and get to challenge themselves and their horses, learn and just have fun together. Plus, through sponsorships and entry fees, you and l make money as the host!
Of course, you'll want to listen to the full episode to dig into each strategy and discover which one you want to explore for your business!
Links Mentioned In This Episode
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